Channel Letter Signs
Channel letters are one of the most recognizable and versatile types of commercial building signage. With individually fabricated letters and logos, they create a clean, dimensional appearance that makes your brand easy to identify from the street, parking lot, or sidewalk.
At All State Signs, we design, manufacture, install, service, and repair custom channel letter signs for businesses throughout North Alabama and the Southeast.
From a simple storefront name to a complete illuminated logo, every set of channel letters is built around your brand, building, and location.
What Are
Channel Letters?
Channel letters are individually fabricated three-dimensional letters, numbers, or logo elements mounted to the exterior or interior of a building.
Unlike a traditional flat sign, each element has depth, giving your signage a more substantial and professional appearance.
Channel letters can be illuminated or non-illuminated and customized in a wide range of sizes, colors, fonts, and configurations to accurately represent your brand.
Custom Channel Letter Signs Built for YOUR Location
There isn't a one-size-fits-all solution when it comes to digital signage.
The right display depends on:
Where your sign will be located
Sign size
How far away it needs to be readable
Surrounding light
Traffic patterns
How you plan to use it
Viewing distance
And other factors
Our team can help with determining the right fit for your property and incorporate it into a sign that compliments your business and brand.
Types of Channel Letters
Halo-Lit Channel Letters
Also known as reverse-lit channel letters, halo-lit letters direct light toward the wall behind the sign. This creates a soft glow around each letter or logo element.
The result is a distinctive, architectural appearance that works especially well for businesses looking for a polished or upscale presentation.
Front-Lit Channel Letters
Front-lit channel letters are one of the most popular choices for commercial storefronts. LED lighting inside each letter shines through the face, creating bright, highly visible lettering after dark.
They’re a great choice for restaurants, retail stores, offices, shopping centers, and other businesses that need strong day and nighttime visibility.
Dual-Lit Channel Letters
Want the impact of both?
Combination-lit channel letters can illuminate through the face while also creating a halo behind the letters, providing additional depth and visual interest after dark.
Non-Illuminated Channel Letters
Not every location requires illumination.
Dimensional channel letters can also be fabricated without internal lighting for businesses that want the clean, dimensional appearance of individual lettering without nighttime illumination.
Channel Letters
for New & Existing Locations
Opening a new business? Updating an older storefront? Rebranding an existing location?
All State Signs can create channel letters for both new construction and existing commercial properties.
If you’re replacing existing signage, our team can evaluate the building and current mounting conditions to determine the best approach for removing the old sign and installing the new one.
We can also help businesses with multi-location signage, providing consistent branding across multiple properties.
Why Choose a Channel Letter Sign?
Excellent Visibility
The dimensional construction helps channel letters stand out from the building during the day, while optional LED illumination keeps your business visible after dark.
Clean, Professional Appearance
Individual lettering creates a clean, finished look that works with a wide range of architectural styles and commercial properties.
Fully Customizable
From size and color to illumination and mounting style, channel letters can be designed specifically around your business and building.
Energy-Efficient Illumination
Modern illuminated channel letters typically use LED technology to provide bright, consistent lighting with lower energy use and maintenance compared with many older lighting systems.
Built for Commercial Applications
Properly fabricated channel letters are designed to handle long-term exterior use while continuing to represent your brand day after day.
Channel Letter Repair & LED Service
If part of your sign goes dark, customers notice.
All State Signs provides service and repair for existing illuminated channel letters, including signs we didn’t originally manufacture or install.
If you’re experiencing dark letters, uneven illumination, failing LEDs, electrical issues, or other problems, our team can evaluate the sign and recommend the appropriate repair.
Older channel letters may also be candidates for an LED conversion or lighting upgrade, depending on their construction and condition.
Channel Letter Signs FAQs
Let’s Bring Your Vision to Life
1
Consultation
We start by learning about your business, your property, and what you need from your new sign.
2
Design
Our team turns your ideas and branding into a custom sign design built around visibility, functionality, and your space.
3
Manufacture
Once the design is approved, we fabricate your sign using quality materials and components for a professional, long-lasting result.
4
Installation
Our experienced installation team gets your new sign securely in place, so it’s ready to represent your business.